The Buy Social Blog

Live selling tips, product updates, and stories from sellers who are growing with Buy Social

Introducing Buy Social Analytics: Server-Side Tracking for Live Sellers

We built analytics from the ground up for live selling. Server-side tracking, session recordings, and AI-powered insights that show you exactly what is working.

Buy Social Team

Mar 3, 2026 · 5 min read

Industry

Why Live Selling Is Outperforming Traditional E-Commerce in 2026

Live selling conversion rates are 10x higher than traditional product pages. Here is what the data says and why the shift is accelerating.

Buy Social Team

Feb 24, 2026 · 7 min read

Guides

The Complete Guide to Running Your First Facebook Live Sale

Everything you need to know to set up, promote, and run a profitable Facebook Live sale — from equipment to comment-to-cart setup.

Buy Social Team

Feb 17, 2026 · 10 min read

Industry

How Boutique Owners Are Growing Revenue 40% with Live Selling

Real stories from boutique owners who added live selling to their business and saw immediate results. What they did, what worked, and what they would do differently.

Buy Social Team

Feb 10, 2026 · 8 min read

Guides

5 Ways Comment-to-Cart Turns Live Viewers into Instant Buyers

Comment-to-cart removes every friction point between wanting a product and owning it. Here are five ways it converts viewers into paying customers during a live show.

Buy Social Team

Feb 3, 2026 · 6 min read

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