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Buy Social

Marketing Tools

Feature products. Fill catalogs. Automatically.

Highlight your best products, fill catalogs for every shopping engine, and reach customers with email, SMS, and push notifications. Announce live shows, retarget browsers who did not buy, and keep customers updated on orders and shipping.

Buy Social featured products screen with automatic rules engine showing conditions for product cost and a dropdown with Collection Name, Product cost, Product name, and Product price options

Marketing that runs itself

Choose which products to feature and where to sell them. Reach customers through email, SMS, and push notifications to announce live shows, retarget shoppers who visited but did not buy, and send automatic updates when orders are confirmed and shipments go out. Your marketing stays active even when you are not.

Feature products on your webstore and mobile app

The featured products list controls what appears at the top of your webstore and mobile app. Add products manually by selecting them one by one, or switch to automatic mode and let the rules engine do it for you. Set the list to Active and your featured products appear instantly.

Buy Social featured products screen showing manual product assignment with a list of active products including Handwoven Straw Tote, Oversized Knit Pullover, Puff Sleeve Poplin Blouse, and more with inventory counts and prices

Automate featured products with the rules engine

Switch from manual to automatic and set conditions for which products should be featured. Filter by product cost, product price, product name, or collection name. Match all conditions or any condition. When a new product is added to Buy Social that matches your rules, it is automatically added to the featured list. No manual updates needed.

Buy Social featured products rules engine with automatic assignment selected, showing conditions builder with product cost greater than 9.00 and a dropdown showing Collection Name, Product cost, Product name, and Product price filter options

Create catalogs for any shopping engine

Build product catalogs and use them with Google Shopping, Facebook Shop, Amazon, or any shopping engine that accepts a product feed. Each catalog gets a unique URL that you copy and paste into the shopping engine. The catalog stays up to date automatically as you add and update products.

Buy Social catalogs screen showing two active catalogs, Office to outing and Elevated basics, each with 5 products, catalog type, status, and a Copy Link button for sharing with shopping engines

Automate catalogs with the rules engine

Just like featured products, catalogs support both manual and automatic product assignment. Set the catalog to automatic, define your conditions, and products that match are added to the catalog automatically. Set conditions based on product cost, product price, product name, or collection name. Match all conditions or any conditions. Your catalogs on Google Shopping, Facebook Shop, and Amazon stay current without you touching them.

Buy Social catalog editor showing automatic product assignment with conditions builder, catalog URL for shopping engines, catalog status set to active, and product category options for automatic or manual attribution by Facebook and Google

Email, SMS, and push notifications

Reach your customers on every channel. Send email and SMS blasts to announce an upcoming live show and drive viewers. Push notifications go straight to customers who have your mobile app installed. When a customer visits your webstore or app but does not purchase, retarget them with a follow-up message to bring them back. Customers also receive automatic notifications when their order is confirmed and when their shipment is on the way.

Reach customers everywhere

Email

Live show announcements, retargeting, order confirmations, shipping updates

SMS

Live show reminders, flash sale alerts, abandoned cart recovery

Push Notifications

Going live alerts, new product drops, back-in-stock notifications

Marketing tools built for live sellers

Rules engine

Set conditions based on product cost, price, name, or collection. Products that match are added to your featured list or catalog automatically. Match all conditions or any conditions.

Featured products

Control what appears at the top of your webstore and mobile app. Feature your best sellers, new arrivals, or seasonal items. Update manually or let the rules engine handle it.

Catalog feed URLs

Each catalog gets a unique URL you can use with any shopping engine. Copy the link into Google Shopping, Facebook Shop, Amazon, or any platform that accepts product feeds.

Always up to date

When you add a new product that matches your rules, it is added to the featured list or catalog automatically. Shopping engines pull the latest data from your catalog URL every time.

Email and SMS

Send email and SMS blasts to announce live shows, promote new products, and retarget customers who visited but did not buy. Customers also get automatic order and shipping confirmations.

Push notifications

Send push notifications to customers with your mobile app. Alert them when you go live, drop new products, or restock sold-out items. Reach them directly without competing with social media algorithms.

Marketing tools for every seller

Boutique owners

Feature your newest arrivals automatically by setting a rule based on collection name. Every time you add products to your New Arrivals collection, they appear on your homepage and app without any extra steps.

Multi-channel sellers

Create separate catalogs for Google Shopping, Facebook Shop, and Amazon. Each catalog stays current automatically with the rules engine so your products are always accurate across every shopping platform.

High-volume sellers

When you are adding dozens of new products every week, the rules engine keeps your featured products and catalogs current without manual work. Set the rules once and let Buy Social handle the rest.

Plans that include marketing tools

Featured products, catalogs, and the rules engine are included on all paid plans.

Free Trial

$0

1 catalog, manual only

Startup

$99/mo

Unlimited catalogs, rules engine

Business

$299/mo

Unlimited catalogs, rules engine

Enterprise

Custom

Custom integrations

Questions & answers

Everything you need to know about marketing tools

Put your best products everywhere

Feature products, fill catalogs, and reach customers with email, SMS, and push notifications. Let the rules engine and automated messaging do the work.

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